IKEA

At Ikea I have to create solutions to problems. First I analyse the problem, why is not the client finding an article, or make a clear information about a product… then check how to implement the solution, which materials, in which space… next step is to design the communication, make the final art and last but not least, print it and implement it.

At the lighting department they were looking for a way to communicate the customers about all the advantages of the smart home and all the options they have if they use the DIRIGERA hub at their homes.

I had to create a communication for this wall about the SKYTTA and all the posible combinations you can make.

I decided to create an infographic with the pictures to make it as clean as posible for the clients.

We received a new sustainable product and they wanted to promote it. I decided to make a sticker 100x100cm and stick it on the cube were we had the product.

Communication to quick let the customer know if the mattress is medium firm or firm.

A vinyl text solution to communicate the customers that they can try the mattress. We had the protector but not everybody knew that they could lay down there.

Design, print and implementation of perimeter break in the store to show products and solutions.